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Common Questions

LSR

  • Doug Herbert, NHRA Top Fuel Drag Racer, and his father, Racing Hall of Famer Chet Herbert, dreamed of creating a car to break the land speed record. This ambitious project is fueled by their shared passion for racing and the pursuit of the ultimate speed barrier.
     

    LSR-1 Concept On the Flats
  • The torque of the bloodline, a mechanical grace, Passed down
    from the father to set a new pace. Doug took up the mantle, the
    suit, and the steel, With the same hollowed hunger for what he
    could feel. From bikes like the old man, he climbed to the seat
    Of Top Fuel machines where the ground and sky meet. A
    champion four times, he mastered the flame, And etched in the
    three-hundred mark his own name.

    Now the cycle returns to the white, sun-bleached floor, Where
    the legend of Chet waits for one chapter more. With hope by his
    side and a dream made of lead, The modern-day "Beast" has a
    needle to thread. A five-hundred mile-per-hour ghost in the
    works, Where the spirit of innovation still lurks.

    The salt is calling this August, once again, For the technical
    check and the meeting of men. To qualify hope and to measure
    the air, For the run that’s to come when the timing is fair. In
    twenty-seven, the hammer will fall, And the Herbert legacy
    answers the call, Aiming for records the world hasn't seen,
    Fueling the ghost of the salt-spray machine.

  • Longtime friends Doug Herbert and Ray Evernham joined forces to turn ambition into action. With Ray’s expertise and connections, including securing Dodge Viper engines, this project has gained the momentum to hit the fast lane of history-making.

    Doug Ray Bristol
  • The countdown is on! The team is gathering Aug 1st 2026 to have THE BEAST NextGen inspected and plans to go for the record in 2027

    Bonneville Salt Flats
  • Doug Herbert, a drag racing powerhouse, will take the wheel of a 5,000-horsepower monster powered by twin ProCharger Supercharged Dodge Viper V-10 engines. This is raw speed at its finest.

    LSR Engine
  • Custom-built for glory, this 35-foot marvel features cutting-edge engineering, specialty Mickey Thompson tires, and twin 5-speed transmissions. Designed to dominate the Unlimited Streamliner Class, it’s a testament to human innovation.

    LSR Body
  • Safety meets speed with a reinforced steel frame, ballistic wheel wells, fire suppression systems, and three high-speed parachutes. This car is built to handle extreme conditions and deliver unmatched performance.

    LSR Roll Cage
  • The team is taking aim at the piston-powered record of 470.16 mph and the wheel-driven record of 493 mph. They’re not just chasing numbers—they’re redefining possibilities.

    Chet Herbert and Ed Pink with Classic Pink Car
  • Want to be part of this exhilarating journey? Follow our updates, support the mission, and witness history in the making. Let’s break barriers together!

    Doug Herbert, Ray Evernham & Ericand
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